What will be the business trends and manpower skills that will take precedence as the crescendo builds up in Dubai for Expo 2020. Three main lines have emerged so far: brand building through digital marketing, virtual collaboration and cros...s-cultural competence. There is an increasing consensus about the skills to look out for and cultivate for the future : learning ability, thinking and specialization, writes Dr. Sathya Menon, Academic Director, Blue Ocean Academy, Dubai in the column "Expert Advice", Gulf News dated January 21, 2014.
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